Saturday, 1 October 2011

Conventions of Magazine Layout

Masthead - The magazine's title. Usually displayed in the top left corner
Price - Magazine Cost
Date - Weekly: usually from Saturday to Friday. Monthly: a month ahead
Issue Number - A tally of magazines
Barcode - Read electronically and decoded into usable information
Teaser - One word/phrase acts as an attention grabber
Main Feature: Headline - A phase that may summarise the main point of the main feature. in large print, different style, bold colours in order to catch the attention of the reader.
Subtitle - Smaller headline that may summarise the feature.
Smaller Feature - Features included in the magazine.
Images - Size: CU to med CU. Ranges from one main image to x amount featuring one main image and smaller images. helps make the page look more interesting. it can add understanding of a story and/or entice someone to read the magazine.
Font - Style and size of type face.
Colour  - Specific/stylistic/thematic types,
Graphics - Graphical shapes to highlight feature(s)
Offers/adverts Blurb - Banner-style shape featuring free products/promotions.
Left Third - The main story title
Sell Line - The tag line or brand identity
Splash - A graphic which looks like the image has been splashed onto the page.
Credit - Credit to the photographer
Kicker - A title which draws the reader in
Teller - A phrase which explains the kicker
Skyline - A headline above the masthead
Flash - A graphic which makes the image look like it is flashing onto the page
Graphology - The art of using graphics/font/positioning
Anchorage - Explains the pictures
Vocabulary - The writing on the page that needs to be relevant
Screamers - Headlines that would be shouted if spoken out loud

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